The culture club: or why every business is a family business

Culture is the most important single thing in our (or any) company. Without it, a company has no clear voice, no direction, no aspiration and often, no brand. I know this because I have spent more than ten years cultivating a creative work environment that … read more

How Steve Jobs saved our Story

The following Article was written for the Australian Writer’s Guild (AWG) ‘Storyline’ Magazine which is currently available through the AWG.

Foreword: Since Steve Jobs ‘retirement of sorts’ pretty much every Mac-Head has had the desire to write about the great man. I thought I … read more