Jam
.................................................
The Brief :
Our jammy little client wanted a novel way to announce that they were a) moving and b) launching a new music library.
.................................................
The Concept :
The first challenge was to develop a solution for Jam's workshop application.Jam required a low-budget solution for an online workshop to upload new tracks and manage an ordered library.

Our solution allowed them to add new users and send requested clients a secure username and password to view a library of tracks and download for review.

The second part of the brief was to concept and deliver an online viral mailer that would create advocacy about the brand and music library.

We used the existing brand we had created to design a virtual music mixer with the Jam staff charicatures. Delivering an interactive 'loony tunes' game for their clientele.
.................................................
The Result :
Jam's staff happily adopted the workshop application and now run their project management as well.

The mailer has just been released so we'll come back with results next month.

It's pretty bloody cool though - so visit here and play around with their little jammy mugs!