The Clients
- Vnilla
- Spring
- Victor Churchill
- Matchbox Pictures
- Many Rivers
- Ask the Butcher
- Thred
- Direct Property Network
- Jam – the makers of sweet sweet sounds
- Vic’s Premium Quality Meat
- Sigil Studios
- Tony Carbone
- Cinesync
- Shannon Mowday
- Bambini Kitchen
- Janella Purcell
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The Brief
Tony Carbone required a brand and transport design to make heads turn whilst delivering meaty food products. The business delivers meat products to cafÈs and trading sites for cooks and kitchens – quality produce for the everyday cafÈ.
Our Response
We really wanted to produce a brand that would be friendly, quirky and fun. Using bright, primary colours with bold statements, we designed key icons to describe very simply what Tony was going to deliver.
In order to communicate the speediness of the service – acute lines were designed to keep the direction of the van forever forward.
Each creature icon was illustrated with its own personality and cheeky ambiguity!
The Result
Tony’s van is spotted from a mile away, with its fast design and juicy colours. A speedy and simple solution to a speedy and simple service.
Tony Carbone rhymes… we couldn’t see the need to try and finder a better businesss moniker – it’s all in the name!
